Designer Pierre Cardin – the fashion icon who dressed The Beatles – dies aged 98

Iconic fashion designer Pierre Cardin – the man who dressed The Beatles – has died.

He was aged 98.

Italian born Cardin strongly influenced fashion in the 60s and 70s.

He was a master designer as well as a superb tailor.

He was capable of not only creating a masterpiece but making it as well.

Cardin re-designed men’s suits after the post-war period.

The Beatles wore his high buttoned collarless jackets.

Cardin is credited with creating the “brand name”.

He said: “I wanted my name to become a brand and not just a label.

“It’s all the same to me whether I am doing sleeves for dresses or table legs.”

The Pierre Cardin logo went on to be known throughout the world – whether for his fashion, furniture, or aircraft interiors.

Following his death, his official Instagram account posted one of his quotes:

“I have always worked in my own style, which is different from all others.

“It was always my intention to be different, because that is the only way to last.”


About the Author

Philip Braund spent 16 years at the Daily Mirror as a reporter and news editor before moving to ITV. He was the series producer of the ground-breaking investigation programme The Cook Report, Managing Editor at ITV's Millbank Studios, and Head of News at ITV Central. He has won national and regional Royal Television Society awards for documentaries.

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