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McDonald’s increases price of cheeseburger for first time in 14 years

Picture: McDonald's

McDonald’s has put up the price of its cheeseburger for the first time in 14 years.

The company says rises are necessary due to the pressure of increasing costs – in particular fuel, wages, and ingredients.

The fast-food chain said it will add between 10 pence and 20 pence an item.

That pushes a cheeseburger from 99 pence to £1.19.

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McDonald’s UK and Ireland chief executive Alistair Macrow said the company was facing “tough choices” about its prices.

He added:

“We understand that any price increases are not good news, but we have delayed and minimised these changes for as long as we could.

“However, some prices were unaffected.

“Just like you, our company, our franchisees who own and operate our restaurants, and our suppliers are all feeling the impact of rising inflation.

“At times like this, we know that providing great value is important.

“Since we opened in the UK in 1974, we have committed to offering great tasting food at affordable prices, and that commitment will not change.

“But, today’s pressures mean, like many, we are having to make some tough choices about our prices.”

If the price of a McDonald’s cheeseburger had increased in line with inflation it would now cost £1.42.

McDonald’s has more than 36,000 restaurants in more than 100 countries.

 

 

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