Tonic maker Fever Tree loses its fizz

Tonic maker Fever Tree has lost some of its fizz.

The UK drinks company has warned that full-year sales are likely to miss its annual forecast.

It blames “weak consumer spending” in supermarkets and off-licences for the drop.

However, the company has performed well in pubs, bars and restaurants.

Chief executive Tim Warrillow said:

“We continue to see growth across all four regions. Indeed, sales accelerated in our key growth markets of the US and Europe.

“Fever-Tree’s progress in the US is particularly encouraging and the signing of a US bottling partner is a further step in building our operations in this exciting market.

“Despite challenging comparators, our performance in the UK on-trade underlines the strength of the brand and, while the mixer category in the off-trade is moderating alongside the recent slowdown seen across the wider grocery channel, we continue to maintain our clear UK market leadership position.”




About the Author

Philip Braund spent 16 years at the Daily Mirror as a reporter and news editor before moving to ITV. He was the series producer of the ground-breaking investigation programme The Cook Report, Managing Editor at ITV's Millbank Studios, and Head of News at ITV Central. He has won national and regional Royal Television Society awards for documentaries.

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